Every feature Alder has is included at every tier. The only difference between plans is the number of contacts, users, and messages. No feature gating. No add-ons. No "call us for a quote."
For micro-charities trying a CRM for the first time.
Ready to professionalise supporter management.
For established charities that need the full picture.
Complex needs and large supporter bases.
Alder includes everything you need to run a modern charity operations platform: supporter and donor management, case notes and outcomes tracking, volunteer scheduling and rotas, event management with registration, Gift Aid tracking and reporting, impact measurement, governance workflows, and integrated audit logging. Every feature is available at every tier — you pay only for scale, not for capability.
You'll receive a clear notification in your account as you approach your contact or user limit. Upgrading is instant — no data migration needed, no downtime. Your data seamlessly moves to the new tier and you're billed on a prorated basis from the upgrade date.
Yes. You can switch at any time. If you're mid-cycle, we'll apply a prorated credit to your account based on the difference in pricing.
No. Alder operates on month-to-month billing with no lock-in period. You can cancel anytime. If you're on annual billing and cancel early, we'll refund you on a prorated basis.
Alder is built exclusively for UK charities. Our pricing already reflects that — it's transparent, generous, and designed to work for the sector. We don't offer additional discounts, but every organisation, regardless of size, gets the full feature set.
Free data migration is included with Pro and Scale plans. The Grow tier includes self-serve import tools and step-by-step guides. The Free tier supports manual self-serve import. We support CSV and common CRM formats, and our support team can advise on the best approach.
All data is stored in UK data centres with end-to-end encryption. Alder is fully GDPR-compliant, including right of deletion, data subject access requests, and consent tracking. We undergo annual security audits and maintain ISO 27001 certification.
Start free — 500 contacts, 3 users, every feature. No credit card required. Takes 2 minutes.